I have known paranoid individuals for most of my life. Usually their paranoia is self-destructive, not a pleasant thing to experience. Some people are paranoid that others are trying to take their wealth, or their wife, or their glory, or that they will be contaminated and made ill. The gamut of fears that paranoid individuals believe they confront is endless. These insecurities may become severe handicaps that may handicap one as life unfolds.
On the other hand, paranoia to have an entrepreneur or an inventor is usually a healthy mindset, as far as their work product is concerned. We counsel clients to assume that somewhere, someone is concentrating on an idea that may beat or surpass their idea in the market. Another bit of oft provided advice is this: “time is not an entrepreneur’s friend”.
The tech realm of the 1970’s and 1980’s was the middle of the best entrepreneurial explosion of all time. Whole industries were born and the nature of human existence was radically changed, and improved, as new applications were discovered and commercialized by these ambitious pioneers. The Inventhelp Tech has always provided the greatest rewards to the first to market mover. Being paranoid is a worthy and necessary trait that all successful innovators possess and control inside their push to obtain their idea towards the market before competitors.
After putting himself through the University of Kentucky (B.A. Broadcast Journalism, 1969) and serving in the United States Marine Corp, Mr. Ficke commenced a profession inside the cosmetic industry. After rising to National Sales Manager for Vidal Sassoon Good Hair Care at age 28, then he launched a number of ventures, including Rubigo Cosmetics, Parfums Pierre Wulff Paris, Le Bain Couture and Fashion Fragrance.
Geoff Ficke is a serial entrepreneur for pretty much half a century. As a small boy, earning his spending money doing odd jobs in the neighborhood, he learned the value of selling himself, offering service and value for money.
Retailers always assume the stance of what have you accomplished for me lately!
I cannot overstate the significance of paranoia and urgency to be essential arrows within the successful entrepreneurs quiver. We have seen the unsettling despair that engulfs inventors that see their work, dream and investment scuttled by overconfidence and delay. It is not pretty to discover, but happens far more often than you can imagine. The actual waste is that it can more often than not be averted if prudent steps are come to move and be aggressive.
Paranoia and urgency are first cousins when wanting to launch Inventhelp Ideas, service or idea. The the fear of getting beat to store shelves with a competitor insures that driven entrepreneurs move expeditiously to perfect and launch their enterprise as soon as reasonably possible. This is positive paranoia.
The great Technology entrepreneur Andy Grove used to be asked what dictum he used as a basis for running his Company, Intel. His response was simple: “only the paranoid survive”. Mr. Grove grew Intel from a garage business in Silicon Valley in to the world’s largest computer chip manufacturer along with a lynchpin within the fabulous spread of technology into virtually any home and office in the world.
The key to insure continued success is the speed in which the innovator uses to penetrate the market. The first to market mover has the benefit of being recognized by the trade because the “real innovator”. They may have introduced jxegmd product which defines the category. While knock off products may be cheaper, or come in a variety of styles, they will be considered as followers, not leaders, in the event the entrepreneur moves aggressively to distribute the piece to the widest sales universe.
When the product hits store shelves, so that you can secure longer term success, a new kind of paranoia must are available in to try out. At this time, the inventor must confront the possibility, actually the probability when the product achieves initial success, that competitors will immediately begin the whole process of knocking off, or duplicating the Inventions. Duplication could possibly be the best kind of flattery. However, when a well-healed competitor decides that the opportunity is ripe they could flood the current market with cheaper versions from the product. You must anticipate and be equipped for this probability.
A second answer to cementing a first to advertise mover advantage is: quickly follow-in the launch item/s with line extensions. Is another absolute marketing reality: Your product or service is never the best, merely the latest”. Buyers will watch sales trends. Once your launch item starts to gain traction, they will want to really know what new stuff you have arriving at stoke the pipeline.